Concept · STEM camp · Email and SMS, one lifecycle
Camp Email and SMS Atlas
A hypothetical lifecycle for a multi-campus STEM summer camp, modeled on programs like iD Tech, with email and SMS designed as one program: email explains, and texts ask for an action or a reply. Filter to see just email, just SMS, or both. Kestrel Tech Camps is a fictional brand; the families, campuses and dates are examples.
- Iterable
- Lifecycle journeys
- Email + SMS
- Two-way texting
- Orchestration
- Pathway XP
The lifecycle at a glance
Interactive
Lead welcome & nurture
Program handbook
Strategy, rules and reference that every journey shares. Each one opens in place.
